AE17.MED.3.14

Arts Education (2017) Grade(s): 3 - Media Arts

AE17.MED.3.14
Identify basic criteria for and evaluate media arts productions, considering possible improvements and contexts.

Unpacked Content

Essential Questions

EU: Skillful evaluation and critique are critical components of experiencing, appreciating, and producing media artworks.
EQ: How and why do media artists value and judge media artworks? When and how should we evaluate and critique media artworks to improve them?

Skills Examples

After watching a commercial for a car, respond to teacher questions to identify and describe how the messages were created.
After watching a series of commercials for cars, respond to teacher questions to identify and describe the various methods and styles and the effect on the class.
With guidance, watch and respond to commercials for breakfast cereals. By responding to teacher questions, tell the purpose, meaning and message of each.
With help, make a checklist for media arts productions to grade them on basic storytelling, purpose, message, and context.

Vocabulary

Messages

content
information
theme

Components

parts of whole
visual/ video
sound/ audio
temporality

Context

audience
setting of presentation

Evaluate

analyze
question
effectiveness

Anchor Standards

Anchor Standard 9: Apply criteria to evaluate artistic work.