Unpacked Content
Knowledge
Students know:
- how to spot different forms of web advertising.
- why websites, digital resources, and artifacts may include advertisements that may collect personal information.
Skills
Students are able to:
- identify different forms of web advertisings using samples or live examples.
- explain how a company or website collects personal information and using the information.
Understanding
Students understand that:
- advertisements are on most websites, digital resources, and artifacts.
- websites or companies customize web experiences by collecting users' information or by tracking browsing history using cookies.
Vocabulary
- web advertising
- advertisements/ads
- personal information
- user
- cookies
- browsing history
