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Describe types of business activities and the differences in implementation that occur in large and small businesses.

Gather and share information on forces that are driving business changes.

Identify ways organizations are adapting to today’s business environment.

Finance Career Cluster

Describe the need for and role of accounting and finance, and explain how they interact with and impact other business activities or functions.

Create, analyze and interpret financial documents.

Review and summarize types of insurance needed by businesses and explain how insurance coverage can reduce financial risk.

Marketing Career Cluster

Describe principles of marketing, marketing functions, and the factors that influence marketing decisions.

Describe marketing’s role and function in business and its contributions to overall business strategy.

Explain factors that motivate customers, clients, and businesses to buy and actions employees can take to achieve the company’s desired results.

Describe connections between company actions and results.

Prepare a short marketing plan for a local business to increase customer base and expand its product line.

Entrepreneurship

Gather and share information about the key factors of entrepreneurship and its importance in the economy.

Describe the impact of small businesses on local, state, and national economies.

Explain the possibilities of risks and rewards for entrepreneurs.

Engage in activities related to small business ownership.

Professional Development

Identify and utilize steps of the career planning process to help prepare for employment in the business, finance, and marketing industries.

Gather, evaluate, and share information about selected careers in business, finance, and marketing, including necessary skills, employment opportunities, and employers’ expectations.

Gather and share information on the role of professional organizations in advancing careers in business, finance, and marketing.

Employability Skills

Develop career awareness and employability skills needed for gaining and maintaining employment in diverse business settings.

Identify the scope of career opportunities and the requirements for education, training, certification, licensure and experience.

Develop a career plan that reflects career interests, pathways, and secondary and postsecondary options.

Develop strategies for self-promotion in the hiring process.

Explain the importance of work ethic, accountability, and responsibility and demonstrate associated behaviors in fulfilling personal, community, and workplace roles.

Business Ethics and Law

Analyze how professional, ethical, and legal behavior contributes to continuous improvement in business performance and regulatory compliance.

Analyze how regulatory compliance affects business operations and organizational performance.

Access and implement protocols and practices necessary to maintain a clean, safe, and healthy work environment.

Describe consumer rights and responsibilities, services provided by consumer protection agencies, and consumer protection laws.

Identify potential conflicts of interest between personal, organizational, and professional ethical standards.

International Business